America’s “fanciest” grocery store has a new drink that sounds like something your kid came up with when you left them unsupervised.
There’s a grocery chain in L.A. called Erewhon. (AIR-oh-wahn) It’s basically a store for rich people, or TikTokers who want to LOOK like rich people.
They’re known for things like $15 packs of blueberries, or a single strawberry that cost 20 bucks. (Seriously, they sold fancy Japanese strawberries this year for $19 apiece.)
Now they’re in the news because the cafés in their stores are selling a new TOOTHPASTE SMOOTHIE. (???)
It’s called the Mint Condition Smile Smoothie, but it doesn’t REALLY have toothpaste in it. They partnered with a fancy brand called Boka. It’s “inspired” by one of their toothpaste flavors called Ela Mint.
Erewhon is selling it at their cafés this month. People signed up for their loyalty program, which costs $100 a year, can try it for free. Otherwise, it’s $11.
It’s mint, with notes of banana, mango, coconut, and blue spirulina. (speer-uh-LEE-nuh) Boka’s marketing director swears it’s good, saying it “might sound unusual, but that’s what made it so fun to create.”
(Here’s a video. Honestly, it does look pretty good. But I might just order my normal smoothie, and brush right before I drink it.)
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