The trend over the past decade or so is that holidays seem to be getting BIGGER. Halloween, Valentine's Day, St. Patrick's Day, Christmas, they're all becoming bigger deals. Which begs the question, what did Easter do to get left out? According to the National Retail Federation's annual study, while pretty much every other holiday is growing, Easter spending is actually going to be slightly DOWN this year.
This year the average person celebrating Easter will spend $145.13 on candy, decorations, food, and clothing. Last year, the average was $145.28. Yes, 15 cents doesn't seem like a huge deal, but that adds up across the hundreds of millions of people celebrating.
Americans will spend a total of $17.2 BILLION on Easter this year. More than nine out of 10 people celebrating will buy candy.
(Retail Solutions)